INSTORE Jewelry Magazine [instoremag.com]
WIlliams Jewelers of Englewood
ENGLEWOOD, CO
Owners Steve Williams, Diane Williams and Shaina Williams put their hearts into the design and atmosphere of their new 12,500 square-foot freestanding store with finishes and casework hand selected to resemble a Colorado mountain retreat.
The exterior features stone, wood and stucco that coordinates with the interior design. Other highlights include a 6-foot chandelier with gold aspen leaves, textured wallpaper and wood planking on the ceiling.
Judges adore their focus on customer experience and say the store design is thoughtful. The bright interior and the outdoor signage create a modern feel. Top brands: Rolex, Tacori, Verragio, Hearts on Fire, John Hardy
Williams Jewelers design by Leslie McGwire & Associates: Interior Design Company from “Concept to Completion.”