by | Apr 14, 2021 | Leslie Talks |
The Centurion [news.centurionjewelry.com] My clients often ask me in the initial consultation with them: “How important is lighting throughout my store and in my cases and do I need to put a certain budget aside? LED light technology is rapidly changing. It is...
by | Apr 3, 2021 | Leslie Talks |
The Centurion [news.centurionjewelry.com] My clients often ask me in the beginning of our design meeting: “How do I make exterior and entrance draw customers into the store?” I say you never get a second chance to make a first impression. This is...
by | Mar 17, 2021 | Leslie Talks |
The Centurion [news.centurionjewelry.com] Many of my clients asked me how I chose the correct chandelier for their stores. If you are looking for the correct chandelier, my advice is to look with an open mind. As I have said many times, you need a WOW factor when...
by | Mar 3, 2021 | Leslie Talks |
The Centurion [news.centurionjewelry.com] When customers walk into your store, the Point of Sale (POS) should give them an immediate idea of your store’s personality and brand. My clients often ask me why it’s so important to have unique design elements in the...
by | Feb 18, 2021 | Leslie Talks |
The Centurion [news.centurionjewelry.com] Clients often ask me during the beginning of the interior design process, “What is the right type of signage that is needed to increase sales?” Excellent question. In her classic book, Let Them Eat Cake: Marketing Luxury...
by | Feb 1, 2021 | Leslie Talks |
The Centurion [news.centurionjewelry.com] Many of my clients ask me, “What should my signage strategy be for our new or remodeled space?” I really love writing about this subject because I have read and studied Paco Underhill for years. One of his great books that you...
