Let’s Talk Retail Lighting Design

Let’s Talk Retail Lighting Design

The Centurion [news.centurionjewelry.com] The main goal in designing a lighting plan for a jewelry store is to keep the clients eyes looking at the jewelry cases and not at a busy ceiling. For example, a busy ceiling has many track lights that get mounted in different...

Let’s Talk Retail Design: Choosing Your Store’s Colors

Let’s Talk Retail Design: Choosing Your Store’s Colors

Centurion Jewelry News [news.centurionjewelry.com]To convey a simple idea of meaning and differentiation requires you select a color that properly fits your strategic positioning. Selecting a color (and color scheme) for your brand must represent the client's...

Jewelry Store Bench Area

Jewelry Store Bench Area

INSTORE Jewelry Magazine [instoremag.com]Jewelry shops seen from the showrooms give clients a more interactive feeling in the store.   See Full Article https://instoremag.com/jewelry-store-shop-areas/?oly_enc_id=6244A5888912E5P?slide=4...

Very Best Jewelry Seating Areas

Very Best Jewelry Seating Areas

INSTORE Jewelry Magazine [instoremag.com] FIT FOR A MOVIE STAR. Hollywood glam is the theme at Zorells Jewelry in Bismarck, ND, designed by Leslie McGwire & Associates, which debuted in 2019.  See Full Article  

COVID-19 Healthy Designs

COVID-19 Healthy Designs

i + D Magazine July/August Addition 2020 CLICK HERE to see Leslie's comments on pages 35-39, just press the arrow to review.   Begin at the Beginning "Always important—but now more than ever—is the first impression clients get upon entering a salon," says Leslie...

COVID-19 Interior Design Solutions

COVID-19 Interior Design Solutions

In order to keep your business open and more profitable during and after the COVID-19 pandemic, we will have to redefine the retail experience. My name is Leslie McGwire, ASID Allied specializing as a COVID-19 interior designer. I am the president of Leslie McGwire...

COVID-19 Directional Signage

COVID-19 Directional Signage

This is a great example of signage seen in this picture from Park Place Jewelry store in Ocean City, Maryland. This directional signage shows how clients entering the store will feel most comfortable shopping at the store. As valued clients enter the store, it's...

Leslie Talks: Retail Interior Design to Improve Business Sales

Leslie Talks: Retail Interior Design to Improve Business Sales

“You never get a second chance to make a first impression,” is a saying that you have likely heard many times. However, in these extraordinary times, an especially important concept when it comes to the interior design of a retail store is essential. Every time a...

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