Colorado Glam
INSTORE Jewelry Magazine [instoremag.com] Second- and third-generation family members combine rustic and elegant elements for eye-catching results. WILLIAMS JEWELERS OF ENGLEWOOD boasts glamorous eye-catching design elements, including a 6-foot chandelier dripping...
Does Your Store Really Feel Like a Home? It Should.
INSTORE Jewelry Magazine [instoremag.com] There’s no place like home, unless it’s your local jewelry store. JEWELRY STORE OWNERS OFTEN say they welcome customers into their store as if they are welcoming them into their home. If you want shoppers to truly feel at...
New Park Place Jewelers opens in West Ocean City
OC Today [oceancitytoday.com] Construction of the Park Place Plaza began in 2016, and the first tenant, Bank of Delmarva, opened in December 2017. The 3,000-square-foot jewelry showroom officially opened Tuesday, Oct. 23. It features high ceilings, opulent crystal...
INSTORE Editors Share Favorites in This America’s Coolest Preview
INSTORE Jewelry Magazine [instoremag.com] INSTORE Editors Share Favorites in America's Coolest Stores: Williams Jewelers for Interior & Exterior Design. Interior Design by Leslie McGwire & Associates: Interior Design Company Instore Jewelry Magazine,...
INSTORE Editors Share Favorites in This America’s Coolest Preview
INSTORE Jewelry Magazine [instoremag.com] INSTORE Editors Choice in This America's Coolest: Interior Design - Welling & Company Jewelers Interior Design from Concept to Completion by Leslie McGwire & Associates: Interior Design Company Instore Jewelry...
Williams Jewelers: 2018 INSTORE Honorable Mention Awards
INSTORE Jewelry Magazine [instoremag.com] WIlliams Jewelers of Englewood ENGLEWOOD, CO Owners Steve Williams, Diane Williams and Shaina Williams put their hearts into the design and atmosphere of their new 12,500 square-foot freestanding store with finishes and...
Meet Shant Dakessian of Simone & Son Jewelers
Voyagela [voyagela.com] Today we’d like to introduce you to Shant Dakessian. Simone Dakessian, the founder of Simone & Son Jewelers, always followed his heart and instincts when making a decision. The decision to call his wife and newborn son in France and inform...
A Vision Honored
INSTORE Jewelry Magazine [instoremag.com] Although husband, father and co-founder Mike Koerber passed away, his blueprint for success lives on. Ask Jacquelyn Koerber what she learned from her parents about the jewelry business and she’ll say, “Everything.” Jacquelyn...
Adlers Jewelers Has Expanded
Downtown Westfield NJ [westfieldtoday.com] Adlers Jewelers has Expanded to a Larger Space in Downtown Westfield with a New Designer Bridal Boutique After 27 years at the same location in Downtown Westfield, Adlers Jewelers has moved next door to 217 North Ave.,...
Belle Jewelers with Show-Shopping Ceilings
INSTORE Jewelry Magazine [instoremag.com] High-Flying Fixtures Take Center Stage Belle Jewelers Chambersburg, PA Belle Jewelers’ ceiling is illuminated by Restoration Hardware chandelier fixtures with individual crystal beads that were assembled on site. “The whole...
Adlers Jewelers with Show-Stopping Ceilings
INSTORE Jewelry Magazine [instoremag.com] High-Flying Fixtures Take Center Stage Adlers Jewelers Westfield, NJ When interior designer Leslie McGwire, ASID Allied is considering a store’s style, she starts with the floor and works up to the ceiling for a final...
Santa Comes Early To Denver
Freshley Digital [freshleymedia.com] Williams Jewelers Grand Opening Celebration Bruce Freshley with Steve Williams and daughter Shaina Williams This past weekend Bruce and Martha Freshley traveled to Denver, Colorado to celebrate the Grand Opening of Williams...
5 Ways Retailers Are Making A Difference
INSTORE Jewelry Magazine [instoremag.com] By Choosing Renewable Materials: As an jewelry store interior designer, many of my clients are asking for a store that has a relaxed environment like a Starbucks design feeling to their space. Leslie McGwire &...
INSTORE Editors Share Favorites in This America’s Coolest Preview
INSTORE Jewelry Magazine [instoremag.com] INSTORE Editors Choice in This America's Coolest: Interior Design - Belle JewelersInterior Design from Concept to Completion by Leslie McGwire & Associates: Interior Design Company. “Leslie McGwire, ASID Allied is a very...
INSTORE Editors Share Favorites in America’s Coolest Stores
INSTORE Jewelry Magazine [instoremag.com] INSTORE Editors Share Favorites in America's Coolest Stores:Koerber's Fine Jewelry for Interior Design.Interior Design by Leslie McGwire & Associates:Interior Design Company "Leslie McGwire, ASID Allied is a very...
Adlers Jewelers in Westfield Celebrates Expansion
TAP into Westfield [instoremag.com] Adlers Jewelers Owned by Jeff Adler “I want to thank Leslie McGwire & Associates: Interior Design Company for your interior design help from “Concept to Completion.” Leslie McGwire, ASID Allied did an amazing job and everyone...
Wisconsin Jewelers Make a Big Move
Salon Today [instoremag.com] Visibility works both ways for the Yekos, who broke out of the mall after 30 years STORY BY EILEEN MCCLELLAND After 30 years in a huge but windowless mall space, the Yeko family, ready to see the light, built a freestanding store with 270...
Salons of the Year 2017: One Society
Salon Today [salontoday.com] 2017 Salons of the Year: Salons of Distinction by Salon Today One Society in Northville, Michigan Owned by Kelly Sesi First design element that gives a strong image of One Society Salon is the front desk and back wall of the entrance. My...
Announcing the 2017 Salons of the Year Finalists
Salon Today [instoremag.com] Salon Today is pleased to announce the 20 finalists for the 2017 Salons of the Year. All 20 finalists are considered Salons of Distinction and will be profiled in the May issue of Salon Today. After a final round of judging, the...
Wisconsin Jewelers Make a Big Move
Forward Janesville [business.forwardjanesville.com] Visibility works both ways for the Yekos, who broke out of the mall after 30 years STORY BY EILEEN MCCLELLAND After 30 years in a huge but windowless mall space, the Yeko family, ready to see the light, built a...
BIG COOL: HONORABLE MENTIONS
2016 INSTORE [instoremag.com] INSTORE extends its congratulations to 10 honorable mentions in the America’s Coolest Stores Contest. Look out for full-length Cool Stores feature stories on these impressive jewelers in upcoming issues of INSTORE. See Full Article
2016 SMART Jewelry Show: Directory
2016 SMART Jewelry Show: Directory See Full Listing
America’s Coolest Jewelry Store Preview (Big Cool) by the Editors’ Pick
July 2016 from Instore Jewelry Magazine [instoremag.com]The Diamond Center was honored for both exterior and interior design. Leslie McGwire & Associates designed The Diamond Center in WI. "Leslie McGwire Associates Interior Design Company: "Leslie McGwire ASID,...
America’s Coolest Jewelry Store Preview (Small Cool) by the Editors’ Pick
July 2016 from Instore Jewelry Magazine [instoremag.com] Welling & Company Jewelers was honored for interior design. Leslie McGwire & Associates designed Welling & Company Jewelers. "Leslie McGwire Associates Interior Design Company Bloomfield, MI "Working...
Welling & Co. Jewelers Grand Re-Opening
Welling & Co. Jewelers sparkled at its Grand Re-Opening on March 24.
Secrets of America’s Coolest Stores: Crocker’s Fine Jewelry
Find out how designer Leslie McGuire worked with Cool Store owner, Shane Woodruff, purposed every inch of space in the newly remodeled store, while mixing up the mood and ambience.
Brighton Salon is a Tribute to the Soul
March 2016 from Livingston Daily [livingstondaily.com] by Noe Hernandez Salon offers an escape from stresses of life Denne Drewno believes that taking care of your hair, skin, nails and body is a tribute to the soul. You remember the soul, don’t you? That mysterious...
Store Experience: 7 Seconds To Make An Impression
Leslie McGwire will speaking on Store Experience at the 2016 SMART Jewelry Show.
Leslie McGwire Announced As Featured Speaker: 2016 SMART Jewelry Show
The SMART Jewelry Show is the midwest’s premier jewelry show, this year’s show will be held at the Navy Pier in Chicago, from April 16th. Leslie McGwire to appear as a Featured Speaker at the 2016 SMART Jewelry Show.
Breathing New Life Into Your Store
How often should you do touch-ups? When should you plan a total makeover?
Salon 416 Earns Runner-Up ‘Salon of the Year’
New Cornerstone tenant earns #2 spot out of 100 salons across the U.S.
Leslie Talks: Spa Design Trends
Spa designers and consultants comment on up-and-coming trends for 2016 and beyond.
Local Jeweler Prepares To Open New Location
Neuse will be opening a new store, on November 23, 2014, in a brand-new building – he himself designed – at Gonzales Marketplace.
CROCKER’S FINE JEWELRY: 2nd Place BIG COOL Division
August 2015 issue, Instore MagazineShane Woodruff, like many jewelers building big freestanding stores, was faced with the challenge of creating a grand, one-of-a-kind retail space while also making it inviting. "I knew I wanted this store to stand out. I wanted a...
Interior Design Projects: Modern Chandeliers
Interior Design Projects: Modern chandeliers have become more popular since it can be the masterpiece of any interior design project.
Crocker’s Jewelers is officially one of the “Coolest Stores in America!”
Crocker’s Jewelers, in Texarkana, TX, has been chosen as one of “America’s Coolest Stores” by INSTORE, “The Magazine for American Jewelry Store Owners.”
The Grandest of Welcomes
The 8,000-square-foot Crocker’s Fine Jewelry store wins 2nd Place in the America’s Coolest Big Jewelry Store competition…
SOTY 2015: Salon 416
Working with designer Leslie McGwire, Toni and Pat Widing decided a round centralized front desk would be the focal point of their salon design. “The desk is placed perfectly in the floor plan for the clients who are entering and exiting from two sides of the building,” says Toni. “A dramatic drop ceiling above the desk with a gorgeous custom chandelier adds the sparkle in our spacious salon.”
Leslie Talks: How Color Can Help You Make More Sales
Tell a Story, build a Brand, evoke a Mood – It’s all in the TONE…
Retail Details
Designing a new store? If you’re bringing in professional help (which we strongly recommend), first decide how involved in the details you want to be…
Leslie Talks: Warm Welcomes
Open doorways, lights, music … you have only 7 seconds to make your invitation!
Koerber’s Fine Jewelry Holds Grand Re-Opening
Koerber’s Fine Jewelry celebrated its grand reopening last week after months of construction and expansion.
Salon 416 to Open in Fenton’s Cornerstone Building December 2014
After much anticipation, and the finishing touches, Toni is thrilled to open Salon 416 this December and will host a Grand Opening after the holidays.
2014 Small Cool 3: Bruno Fine Jewelers
INSTORE magazine invited Leslie McGwire™ to be one of four judges to evaluate jewelry stores in the 2014 13th annual America’s Coolest Stores competition.
2014 Small Cool 5: Artful Eye Jewelry Design Center
INSTORE magazine invited Leslie McGwire™ to be one of four judges to evaluate jewelry stores in the 2014 13th annual America’s Coolest Stores competition.
2014 Small Cool 4: Gem Jewelry Boutique
INSTORE magazine invited Leslie McGwire™ to be one of four judges to evaluate jewelry stores in the 2014 13th annual America’s Coolest Stores competition.
Ready to Rock in Oregon
INSTORE magazine invited Leslie McGwire™ to be one of four judges to evaluate jewelry stores in the 2014 13th annual America’s Coolest Stores competition.
America’s Coolest Stores 2014
INSTORE magazine invites Leslie McGwire™ to be one of four judges to evaluate the latest design work of some of the industry’s coolest looking jewelry stores.
2014 Small Cool 2: Kelly Mitchell
INSTORE magazine invited Leslie McGwire™ to be one of four judges to evaluate jewelry stores in the 2014 13th annual America’s Coolest Stores competition.
Leslie Talks: Jewelry Interior Design to Improve Business Sales
In just a few seconds, customers will decide if your business is a well-designed, professional establishment. It is important that your interior design is keeping up with current trends.
Salon of Distinction, SOTY 2014: Tricho Salon & Spa
Leslie McGwire™ & Associates is honored with the Salon of Distinction Award in the Salons of the Year 2014 competition, for its design of Tricho Salon & Spa in Ann Arbor, Michigan.
Crocker’s Fine Jewelry
For over 30 years, Crocker’s Jewelers has been one of the most trusted names in jewelry in the Texarkana region. See the Award Winning Design by Leslie McGwire™ & Associates.
Commerce Podiatrist Office Opens Renovated Spa
Sole Serenity Spa, offering full range spa treatments, re-opened its doors. Leslie McGwire ASID, Allied of Leslie McGwire & Associates Interior Design Company in Bloomfield, MI designed the spa which has an “intimate” feel.
Leslie Talks: Light Up Your Jewelry Store and Your Sales
No matter how carefully you plan your jewelry store displays and merchandise, your hard work could all be lost in window glare and shadows.
Leslie Talks: The Fast-Changing Salon Market: A Designer’s Perspective
Color and interior design trends change approximately every three to five years. From a pure business perspective, owners should redesign or remodel within this time period because good design positively influences consumer psychology.
Leslie Talks: Gauge Your Salon’s First Impression
“You never get a second chance to make a first impression.” It’s a saying you’ve likely heard many times. But, think a moment about this concept and how it relates to the design or your salon or spa.
Leslie McGwire serves as a consultant to SALON BOOKER
Leslie McGwire™ & Associates serve as a consultant to salonbooker.com, a leading provider of web-based salon management software that improves every aspect of a salon’s client experience.
Leslie Talks: Why Remodel?
There are many good and valid reasons why a business should periodically remodel not only the decor, but the retail displays, lighting, furniture, or equipment
Salon, Nails, Spa & Retail Design: Headlines The Salon
Headlines The Salon has been voted as one of the top 200 salons in the country for the last five years by Salon Today Magazine. Having been in business for the last 25 years in the same location, Gayle and Letty wanted to move their location to the other side of the...
SOTY 2013: Judge Leslie McGwire’s Reviews
Each year Salon Today publishes the best salon and spa design awards. Salon Today invited Leslie McGwire™ to be one of six judges to evaluate each salon.
Douglas J Salon
Douglas J Salons are located in East Lansing, Okemos, Ann Arbor and just recently, a new salon opened in Rochester Hills. Each salon offers cuts, styling, color, facial waxing, make-up services and more.
Salon 416 – Downtown Fenton welcomes a top-of-the-line salon
Salon 416, a top-of-the-line salon featuring quality, high-end equipment and design will be a welcome addition to Downtown Fenton’s Cornerstone mix.
WOW, This is a Salon Design You Have To See!
Leslie McGwire™ who is a Salon and Spa Designer shares the designs of her latest project with Douglas J Salons newest location in Rochester Hills, MI.
Changes at Ann Arbor’s Briarwood Mall: New Stores Open, Salon Plans To Consolidate Locations
Tricho Salon & Spa plans to consolidate its two locations in Briarwood Mall in the coming months, filling a long-vacant space near MC Sports, said Briarwood Mall’s Denise Murray.
SALON TODAY Coaches & Consultants Guide 2012
No matter what your journey is, having a salon or spa coach or consultant by your side can help you stay on course as you grow your salon to the next level.
Leslie McGwire™ & Associates, Inc.
Leslie McGwire™ & Associates designs salons, spas, cosmetology schools, chain accounts, resorts, medispas and hotels. Whether it’s a remodel or a new location, Leslie McGwire™ & Associates focuses on the design from ‘concept to completion.’
Rolling Out the Red Carpet at Essential Elegance
Mona and Drewno knew that they did not want their second salon location to be a cookie-cutter replica, so they decided to call on ASID Designer Leslie McGwire™ and The Pavilion for turn-key design help.
Leslie McGwire and Jonathan Antin at Get Together Party 2012
Cosmoprof/PBA Beauty Week opened on a festive note with the annual Get Together Party at the Mandalay Bay Hotel on Saturday evening July 21, 2012. The following night, the glitterati gathered again to mingle and celebrate at the NAHA Red Carpet Reception.
Chic And Sophisticated
The owner says, “We want to make each customer’s experience visit a red-carpet experience, pampering them from the front desk all the way.”
Leslie Talks: 2012 Salon Trends
A professional summary of the best salon trends of 2012.
McGwire’s Design of Essential Elegance Salon & Spa
…an empty 5,200 square feet that would need equipment floor plans, plumbing and electrical placement, general lighting design and specifications of finishes for the entire location.
Leslie Talks: Designed To Sell
Every time a client walks through the door, their first impression causes them to form an immediate opinion about your business based on the environment that they experience…..
Leslie McGwire Showcases Her Work
Leslie McGwire™ is a premier designer for high end spas, resorts and salons. A member of ASID, Allied (American Society of Interior Designers), she has won 14 national design awards including Salon Today Awards.
Best Dressed Salons: Four Decor Trends
McGwire notes a big push toward cozy textures such as exotic leathers, suede and velvet in upholstered furniture. For a quick and easy residential touch to an existing space, hang a chandelier over the reception desk or toss a throw rug under a table in the waiting area.
Belvedere + The Doves: A Pioneering Salon Concept
When a world class hairstyling and education team decides to open a world class salon in Los Angeles, it has to be something truly special.
Designing a Salon From the Ground Up: Salon Evo
While at the Salon & Spa Design Center Showroom Sale in November 2010, Brandon Phillips ended up meeting with McGwire and the die was cast.
The Set of Shear Genius, Shear Genius Salon Chair
Shear Genius was looking for innovative equipment that would not only look good on camera, but would perform flawlessly, too.
Style Points: Borrow These Stand Out Ideas From the New Dermalogica Flagship
From the huge front window that actually opens onto the street, to the “let’s-hang-out” vibe of the reception area, to the globular treatment pods, Dermalogica Montana aims to put a completely new spin on skin care.
Contact Leslie today! leslie@lesliemcgwire.com or 248-912-2661
@2024 Leslie McGwire™ & Associates. All rights reserved.