INSTORE Jewelry Magazine []

2023 marks the 40th year of The Plumb Club providing education within the jewelry space. In keeping with that focus, the successful Plumb Club Podcast series introduces its first two podcast topics for the new year. January’s podcast will help retailers understand the growing popularity of the colored gemstone category, as well as learn about how good lighting is crucial to a store’s success. Both podcasts, delivered by experts in their field, are available in the listening area of the Jewelers Resource Center along with an extensive library of other retailer-dedicated topics.

Lighting is Essential to a Successful Jewelry Store: Great lighting is crucial for a successful jewelry store. In this podcast, Leslie McGwire helps listeners understand the goal of lighting and how the proper intensity of light impacts the merchandise and customer perception. She gives tips on the best in-case lighting, as well as the lighting in aisleways between the showcases.